Karlsruhe/Dubai, 25 September 2018. According to the motto “Think globally, act locally”, the software provider PTV Group, Karlsruhe, is further expanding its inter-national business in the transport and logistics sectors. Sales are managed world-wide in six regions. One of them, the entire growth region in the Middle East, Africa and India, will be taken over immediately by Andrea Petti as the new Managing Direc-tor. With his experience in intelligent transportation systems (ITS) he will further strengthen the development of the enterprise headquartered in Germany. In addition to the existing offices in Dubai, Doha and Johannesburg, other regional locations are planned in Saudi Arabia and India, ensuring greater proximity to local projects and customers. The previous managing director and co-founder of the company Dr. Thomas Schwerdtfeger retires after four decades of commitment and passion.
The challenges in the region are many and varied. Currently, there is targeted investment in the trend topic mobility – with future-oriented solutions for optimising transport and logistics. “We see huge demand in Middle East. A lot of cities and regions are currently being asked to make mobility for their citizens fit for the future with the help of attractive public transport and modern transport services. There is immense interest in learning from our know-how as an experienced mobility provider how expertise can be built up on-site and innovative technologies used for this”, reports Vincent Kobesen, CEO of the PTV Group.
Embracing new mobility concepts
With population and urbanization expected to continue increasing, public transport systems as well as alternative sustainable modes will be crucial to limit congestion and traffic, which have already reached alarming levels in many capitals across the region.
“The challenge is to shift private transport to public transport” explains Andrea Petti, Managing Director of PTV MENA. “Because of the low oil price, we have very powerful engines and no taxes. Therefore, it will be very difficult to really orchestrate mobility in a city unless you manage to bring the private transport into a shared or public transport. That is the biggest challenge in order to really embrace new mobility concepts.”
Change in management
Andrea Petti brings a lot of practical experience from business development and system integration in the local markets. He has worked in Turkey and Dubai for more than 20 years. Thus, for example, he was – located in Dubai – responsible for the global ITS business for Ericsson, one of the leading providers of Information and Communication Technology (ICT).
The previous managing director and co-founder of the company Dr. Thomas Schwerdtfeger retires after four decades of commitment and passion by end of 2018. He continues to serve PTV Group as an advisor.
Huge market potential
For most countries in the region, the transport sector is central to their main objectives of accelerating economic development through export led growth, creating jobs, and reducing exclusion. It is also key to regional integration and vital to improving the quality of life and reducing poverty. There are two different categories: On the one hand, the transition countries as Africa where the optimisation of the environment and infrastructure is currently in the focus. On the other hand, the wealthy countries of the Gulf Cooperation Council (GCC), which are early adopters and which are keen to test new technologies and to rapidly implement new trends and solutions from inception to delivery as green-field-projects.
Andrea Petti and his team are dedicated to providing transport authorities, transport logistics companies, mobility-as-a-service providers as well as institutes and consultants with software and services for shaping sustainable transportation systems.
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PTV. The Mind of Movement
PTV Group considera el tráfico y la logística como un todo a fin de diseñar una movilidad preparada para el futuro. La empresa, galardonada como líder en el mercado mundial, desarrolla soluciones de software inteligentes para la logística de transporte, así como para la planificación y la gestión del tráfico. Esto contribuye a que las ciudades, empresas y personas ahorren tiempo y costes, a que las carreteras sean más seguras y a minimizar los efectos sobre el medioambiente. PTV emplea sus conocimientos especializados únicos en el mundo en todas las facetas de la movilidad para que las personas y mercancías lleguen a su destino a tiempo, con seguridad y de un modo respetuoso con los recursos.
Más de 2500 ciudades utilizan productos PTV. Los transportes de más de un millón de vehículos se planifican con el software PTV. El modelo de transporte europeo, que cubre la totalidad de los desplazamientos de personas y del tráfico de mercancías de Europa, se desarrolla con software PTV. Para ello trabajan con pasión más de 700 compañeros en todo el mundo elaborando soluciones potentes. La sede principal en el corazón de la región tecnológica de Karlsruhe es un centro de desarrollo e innovación. Desde aquí, PTV planifica y optimiza desde 1979 todo lo que mueve a las personas y mercancías.
La empresa alemana PTV Planung Transport Verkehr AG forma parte de PTV Group. www.ptvgroup.comBack to overview